Maraú, the municipality of the Peninsula de Marau, on Friday became the focus of regional tourism investment under Phase II of The National Tourism Plan (2007-2010).
Collated from 26 Brazilian news articles.........
Powerful Minister of Tourism Marta Suplicy, former Governor of Brazil's most economically important state- announced 31 August the names of 65 regional investment focal points (including all capitals and a maximum 5 per state) selected for accelerated tourism development as part of Phase II of The National Tourism Plan. The primary goal is to raise regional tourism services to international standards.
Prioritized to receive expanded technical and financial investments, critera for selection was each region's capacity to attract and funnel large numbers of tourists, and expand its regional economy. Related criteria include the level of attractions, and basic and tourist infrastructure.
To help raise the quality of the selected tourist destination, the Minister has signed an agreement with the Fundação Getúlio Vargas to monitor competitive progress. An interrelated effort will be cultural development in coordination between the Ministry`s for Tourism and Culture.
The Ministry of Tourism will invest R$2M in Phase II of the regional tourist program. In a reference to the choice of the Christ of Rio as one of the Seven Wonders of the World, Minister Suplicy said,`These will be The 65 Wonders of Brazil`.
Brazil's National Tourism Plan (2007-2010), launched Friday by Minister of Tourism Marta Suplicy, is available in Portuguese, only. However, Phase I 'Guidelines, Goals and Programs (2003-2007)' is in English on the net. Launched by President Lula and the previous Minister of Tourism, Phase I goals have all been in fact surpassed.
Tourism is now the number three foreign currency source of income after soybeans and iron. And it is widely expected to overtake them soon.
The National Tourism Plan has proven to be more than just a bureaucratic fantasy. Brazil's financial and political commitment to tourist infrastructure, services and training is impressive. As it should be, too. Tourism is environmentally kind as well as highly labor-intensive. The country's geometrically expanding young population needs jobs, and under Phase I, the goal of 1.2 M new jobs was met.
NORTHEAST MACROREGION DESTINATIONS SELECTED IN BAHIA:
14 Lençóis Chapada Diamantina
15 Maraú Costa do Dendê
16 Mata de São João Costa dos Coqueiros
17 Porto Seguro (Arraial d´Ajuda, Trancoso, Caraíva) Costa do Descobrimento
18 Salvador Capital
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3 comments:
Does the national tourism plan detail criteria on environmental and social "friendliness" of this development? Travel infrastructure may be well done or may harm the very reasons that people seek the visit the location.
Keep working ,great job!
rH3uYcBX
Thanks for your comments. Yes, the national tourism plan addresses environmental and sustainability issues. Good intentions. But you may agree implementation and bureaucracy are usually the problem.
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